Protecting and Promoting Traditional Arts and Crafts in ASEAN
DCC Principal, Marion Heathcote, is currently in Bangkok to present at a three-day event on utilising IP to protect traditional arts and crafts. A joint program developed by the ASEAN Secretariat and United States Patent and Trademark Office (USPTO) Global Intellectual Property Academy , the workshop aims to broaden awareness of the ability of IP to protect the rights of traditional arts and crafts artists and their products.
The misappropriation of traditional cultural expressions and expressions of folklore has been the subject of controversy for many years, and is an important issue to address in the culturally-rich ASEAN region as is exlporing options for indigenous groups to maintain their intangible cultural heritage. Marion is well versed on the challenges and the consequences for both traditional artists and companies seeking to use these cultural elements , and Marion has written extensively on the topic.
Marion will join an international panel on 6 September, discussing “Alternative Approaches to Protecting Traditional Cultural Expressions”, and has been invited to present a session on “The Role of Trademarks in Protecting and Promoting Traditional Arts and Crafts” on 7 September.